Erika Soto Lamb
Vice President of Social Impact Strategy, Showtime/MTV Entertainment Studios at Paramount Global
Erika Soto Lamb works with companies, organizations and culture leaders to drive positive change on the toughest social issues.
She was the founding head of social impact strategy at Comedy Central and now leads award-winning multi-platform campaigns for SHOWTIME/MTV Entertainment Studios at Paramount. That means that she leverages the power of the brands, shows and talent she works with to engage audiences towards activism.
She is a co-founder of Power the Polls, the first national campaign to recruit the next generation of poll workers that saved the 2020 election; a founder of Mental Health Action Day; a steering committee member for the inaugural Vote Early Day; and an advisory board member of the Civic Alliance and the Impact Guild.
Erika was previously the founding chief communications officer at Everytown for Gun Safety, where, in the wake of the Sandy Hook shooting, she helped build the country’s largest gun violence prevention organization that includes Moms Demand Action for Gun Sense in America and she helped start (and named) The Trace, an investigative and solutions-focused gun violence news site. She continues to focus on shifting cultural narratives about guns as a board member of Project Unloaded.
Earlier in her career, Erika worked at public affairs firms providing strategic communications counsel to candidates, causes, corporations and international government clients. Her pro-bono side hustles include helping elect more women and people of color to public office and sitting on the board of the Violence Intervention Program, Inc., a direct service and advocacy organization working to end intimate partner violence and empower women – and in particular Latinas – in New York City.
Erika earned a Bachelor of Arts in Political Science from Stanford University and a Master of Science in Strategic Communications from Columbia University. Originally from border town El Paso, Texas, she and her family call New York City home.
Why Mental Health?
Over 20% of the population lives with a mental health or substance use disorder.
From academic achievement to economic mobility and overall equality, mental health and addiction play a central role in every major social issue.
Mindful Philanthropy envisions a world in which all funders are invested in solutions that integrate mental health and well-being so that all people have equitable access to the tools and resources they need to be well.
ABOUT
Mindful Philanthropy was founded in 2020 with the mission to catalyze impactful funding in mental health, addiction, and well-being.
We are building a community of funders invested in solutions that integrate mental health and well-being so that all people have equitable access to the tools and resources they need to be well.
